General concepts about the course, collapse of the Ottoman Empire, leading to National Struggle, congresses, Sevres Treaty, wars, opening of Turkish Great National Assembly, Mudanya Armistice, Lausanne Treaty discussions.

Abolishment of sultanate and declaration of Republic, strategy and importance of Turkish Revolution, financial, social, legal, educational and cultural renovation, experiments for multi- party system, Turkish foreign policy during Atatürk?s term, basic principles of Atatürkism.

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In this course students gain the ability to make designs of basic digital images and graphical designs on computer and to create their own images by manipulating in the digital base and through using commands. The course is an introduction for the students who aim to work in the field of visual and graphic design on computer.

In this course students will explore marketing communications practices, have strategical knowledge on the issue and to gain critical point of view. Students will learn how to integrate marketing communication elements including advertising, PR, sales promotion, and direct marketing.

In this course students will explore the basic concepts of public relations and understand the theories and principles of this field. Students will examine industry regulations, societal implications, and strategic planning processes associated with public relations.

In this course, students will explore all parts of advertising; including the social, legal, and ethical aspects of advertising, the advertising sector, consumer behaviour, market segmentation, marketing and advertising plans, and creative strategies and how to implement them. The course aims to prepare students for the advertising sector in both theory and practise.

In this course students will explore the communication sciences, examine the relationship between culture and communication and find solutions for the communication problems within the organization.

In this course students will explore basic marketing concepts and the importance of marketing. They will explore the functions of marketing, approaches to marketing, marketing information systems, and the basic components of marketing: product, price, and promotion.

In this course students will learn how to shape the purposes of corporations through public relations. They will also explore the importance of internal communication and how this solves problems. They will be taught how to achieve their aims by focusing on crisis management, public communication, consumer relations, personnel relations, and environmental problems.

This course aims to introduce the students to the management and to the world of administration and to give the basic concepts of business administration science to the students .

Copy writing and creativity, what is copy writing, the relation with the literature, the techniques of copy writing, to analyse the importantd copies in the history by the point of view of technically and semantically.

Students practice in public and/or private sector corporations at the end semester to adapt to their professional future.

Graduation Project is an independent research project related to public relations and conducted under the supervision of an advisor.

In this course students will explore brand configuration and management, trademark purchase, trademark expansion strategies, brand status, historical evolution of brand management, brand management and strategic management, brand management marketing information, brand equity, brand identity and brand image, relationship between brand associations and positioning, integrated communications and planning for brand, advertising and public relations, personal selling, sales promotion and other marketing communications elements.

In this course students will identify the new environments that the new communication technologies bring to communication and to comprehend the changes in the technologic infrastructure during the procedure of passing from traditional media to new media.

In this course, students will explore the phases and processes of crisis management; and stress management in the crisis environment.

In this course students will learn how to build customer relationships and explore customer acquisition and retention. They will also examine organizational culture and change.

In this course students will explore public relations and advertising concepts and how they are implemented in everyday life. They will also learn about the bond between advertising and culture; both theoretical and practical studies. They will examine the creativity phases of advertising and consumer-product communications and be able to demonstrate their knowledge of advertising campaigns.

In this course students will learn how to create and produce an advertising campaign and gain experience in the creative process of advertising. They will also be able to utilize advertising strategy and positioning by being shown successful examples of advertising. In conformity with the creative group in advertising sector, it is subjected how to design a logo, poster, billboard, pres ads, outdoor etc., and producing these items, distributing correct places in optimum amount.

In this course students will explore the concept of work ethics, and the effects of work ethics and corporative social responsibility on the success of a business.

Main aim of this course, to teach the components of a PR campaign, by the way students will develop a campaign proposal following debates about the public relation campaign process.

Basic concepts of media and political science; politics, government, social democracy, public opinion, globalization, NGOs, gender, political campaigns.

In this course students will explore the idea of entrepreneurship with all dimensions, how to construct a small business and its finance, administration, market planning, producing besides the common troubles and ways of solutions at small business.

This course aims to help students comprehend mass communication theories and how these theories are applied in the fields of public relations, advertising, marketing and political communication.

To transfer each stage of campaign development process of digital advertisements under the marketing communications to the students both theoretically and introduce it with practices and to ensure that they understand differences of digital advertising and traditional advertising over channels.

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In this course, the studies will be made about the understanding, explanation, reading and writing, various features of written explanation will be considered and examined with critical viewpoint. The punctuation marks which are the basis of the written explanation and writing rules will be made evident and the correct use of such rules for efficient and sound expression will be elicited.

In this course, the studies will be made about the understanding, explanation, reading and writing, various features of written explanation will be considered and examined with critical viewpoint. The punctuation marks which are the basis of written explanation and writing rules will be made evident and the correct use of such rules for efficient and sound expression will be elicited.